' The God of the New Millennium '
A Search for Balance in an Age of Spin
Spin us too much and we become giddy. The giddy are disorientated. Those who use spin on us are trying to disorientate us: they want us not to be able to see clearly, not to know where we are. The object today of political or industrial spin is not simply to portray arguments or goods in their best light, it is to lie.
The half-truth which is spin, the obfuscation, the economy with the truth, these are just lies. For decades we heard the lies that ecological concerns were nonsensical, the rantings of tree-huggers; America and Britain justified a war with lies. Lies are no longer a regrettable adjunct to a process, they are endemic to those processes.
In the very near future, enormous decisions will have to be made. By us all. Decisions which will affect the future of civilisation, our species, the whole planet. And we will, because of this situation, have no idea whom to believe. ‘The God of the New Millennium’ is not a ‘back to basics’ tome, but a book which leads us ‘forward to basics’: one which asks questions about the foundations of a future society – a society we will have to create if civilisation is not to become a memory, if our species is to survive, and if the planet is not to be irreparably damaged.
And, yes, quite possibly it is a book for tree-huggers. Provided they too have the courage to look at themselves. But its target audience is those who love life, humanity and the planet and who are eager to ensure that these things will continue to be available for generations to come.
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' The God of the New Millennium'
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